Gen Z and Millennials Dominate the Housing Market, LPKR Provides Homes Tailored to Diverse Market Segments

23/09/25

Jakarta, September 23, 2025 — Housing preferences in Indonesia remain largely unchanged. Based on a report by Rumah123, landed houses continue to dominate as the primary housing choice, accounting for 62.4% of total demand in the first half of 2025. This is followed by apartments at 11.6%, land plots at 8.6%, shophouses at 8.1%, and warehouses at 4.9%.

In terms of location, Tangerang recorded the highest demand, contributing 16.8% of total national demand. It was followed by South Jakarta at 11.4% and West Jakarta at 9.8%.

Marisa Jaya, Head of Research at Rumah123, explained that by age group, individuals aged 45–54 accounted for the largest portion of demand at 26.5%. Notably, nearly half of housing seekers were within the 18–34 age range. She added that while the purchasing power of Gen Z and Millennials has yet to match that of older generations, their interest in property remains strong, positioning them as a significant long-term market.

In response to these findings, PT Lippo Karawaci Tbk (LPKR), Indonesia’s leading integrated real estate and healthcare services platform, reaffirmed its commitment to providing housing options that are relevant and accessible to a wide range of market segments.

Catering to diverse needs—from young families to upper-middle-income buyers—LPKR offers a broad portfolio of residential projects, including Cendana Suites, XYZ Series, Q Livin, Blackslate Homes, The Hive Series, Belmont Homes, Bentley Homes, and The Allegra, located in key developments such as Park Serpong, Lippo Karawaci, Lippo Cikarang Cosmopolis, and Tanjung Bunga, Makassar.

John Riady, Group CEO of Lippo Indonesia, added that despite ongoing global economic challenges, LPKR has continued to deliver solid performance. As of the first half of 2025, the Company had achieved 40% of its pre-sales target of Rp6.25 trillion. This achievement underscores sustained market demand for property and reflects consumer confidence in the Company’s product quality as well as its commitment to timely project completion and handover.

Driven by optimism, LPKR remains focused on closely monitoring global developments and managing risks proactively. The Company is confident that Indonesia’s property market holds strong long-term prospects, particularly with younger generations emerging as the key engine of future growth.

About PT Lippo Karawaci Tbk

Listed on the Indonesia Stock Exchange, PT Lippo Karawaci Tbk (“LPKR”) is a leading integrated real estate and healthcare services platform in Indonesia, with operations across 26 provinces and 56 cities nationwide and total assets of Rp53.7 trillion as of December 31, 2024. The Company’s core businesses include real estate development, township management, healthcare services, lifestyle retail malls, and hospitality.

As a leading real estate developer and township operator with 1,362 hectares of ready-to-develop land, LPKR develops and manages urban developments primarily in Java and Sulawesi, including its flagship Lippo Village in Tangerang. Through two listed subsidiaries—PT Lippo Cikarang Tbk and PT Gowa Makassar Tourism Development Tbk—in which the Company holds ownership stakes of 90.65% and 62.69%, respectively, LPKR also develops and manages Lippo Cikarang in Bekasi and Tanjung Bunga in Makassar.

In addition, LPKR holds a 29.09% stake in PT Siloam International Hospitals Tbk, Indonesia’s leading private hospital network, comprising 41 hospitals and 73 clinics across 23 provinces. Beyond healthcare services, the Company manages 59 malls nationwide and holds a 47.29% interest in Lippo Malls Indonesia Retail Trust, a Singapore-listed REIT with assets under management of SGD 1.6 billion as of December 31, 2024. LPKR also operates 10 Aryaduta-branded hotels, as well as country clubs and golf courses.

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