TANGERANG PROPERTY MARKET ON THE RISE, LPKR TARGETS FIRST-TIME HOME BUYERS THROUGH CENDANA ARBORY
Jakarta, February 9, 2023 — The January 2023 Flash Report by Rumah123.com shows that Tangerang has become the most favored area among home seekers, with a search percentage reaching 13.7%. Tangerang outperformed South Jakarta, which recorded 10.3%, and West Jakarta at 9.9%.
According to the same report, strategic location close to the capital city of Jakarta, good accessibility, and well-developed infrastructure are several factors that make Tangerang highly attractive to both investors and property seekers.
To take advantage of this potential market growth momentum, PT Lippo Karawaci Tbk (LPKR) — Indonesia’s largest real estate and healthcare company based on total assets and revenue — is once again introducing its latest premium housing product from the Cendana Homes Series, namely Cendana Arbory, which enjoys strategic access to the Jakarta–Merak toll gate, Hypermart Cyberpark, Supermal Karawaci, Pelita Harapan University, and Siloam Hospitals.
Cendana Arbory, designed by renowned architect Alex Bayu, is offered in three types. The first is Type 2b, measuring 5.5 x 13.5 m and priced starting from IDR 920 million per unit. Meanwhile, Type 2, measuring 5.5 x 15 m, is priced from IDR 977 million per unit. The largest option, Type 3, measures 6.5 x 15 m and is priced from IDR 1.36 billion per unit.
LPKR Group CEO John Riady stated that LPKR continues to innovate in creating outstanding products. He also emphasized the company’s commitment to providing affordable and high-quality housing to meet the strong demand from first-time home buyers, even as LPKR diversifies its product offerings.